Seawell will build and elevate the cookie brand with a focus on data, consumer insights and product development.
Tag Archives: cookies
Levain Bakery brews holiday collaboration with Guinness
The collaboration includes a limited-edition holiday cookie tin featuring four Levain cookies to pair with the beer brand’s Draught Stout.
Gourmet for good: COOKIE…take a bite! flourishes
Tracy Mattson’s path to the baking industry —and eventually owning and operating a brick-and-mortar location — started later in life.
Insomnia Cookies unveils holiday collection
Customers can dive into the Festive & Filled Collection, which features six flavor varieties.
Little Red Kitchen Bake Shop opens brick-and-mortar location
The shop is located in Brooklyn’s Park Slope neighborhood and will hold its soft opening on Nov. 1.
Q&A with B&C Bakeshop by Morgan
In this Q&A, Morgan Ingles, owner of B&C Bakeshop by Morgan, shares her approach to creating decorative cookies and the role her Hobart mixer plays in keeping her bakery running smoothly.
Insomnia Cookies unveils seasonal lineup
To honor traditional autumn flavors, the cookie brand crafted two new flavors, Apple Cider Donut Classic and Campfire Classic.
Retail bakeries hit grand slam with MLB-inspired offerings
Retail bakeries in regions with MLB teams who made it to the playoffs last fall provided their perspective on how they fueled their communities’ team pride and appetites.
Insomnia Cookies opens 300th brick-and-mortar shop
This year, the late-night cookie brand is set to open 55 total stores.
Insomnia Cookies enchants customers with Marvel-inspired cookies
Customers can choose from two offerings inspired by the show from the late-night cookie brand, including the Bewitched Blueberry Swirls Classic.
Election night watch parties help boost retail bakery sales
The biggest pop culture event of the year — the US presidential election — is overflowing with opportunities for bakeries to increase sales, foot traffic and brand awareness.
Insomnia Cookies collection heads back to school
In addition to the Back to Campus collection, the cookie brand is also rolling out two fall-inspired flavors.
