The bakery is leaning into its nocturnal schedule to offer cannabis users an indulgent treat in celebration of the holiday.
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Tables set for dine-in Insomnia Cookies experience
The in-house date night package, exclusive to rewards program members, features a $30 pre-fixed menu.
Limited-edition Insomnia Cookies flavors round out 2025
To celebrate the end of the year, the late-night bakery brand unveiled the return of two limited-edition cookies.
Insomnia Cookies looks toward growth with 350th store
This year alone, Insomnia Cookies opened 55 new bakeries, 25 of which debuted in Q4.
Fall flavors grace late-night bakery’s cases
Three new autumnal cookies are joining the bakery’s lineup for the fall season, available for a limited time only.
Insomnia Cookies scales up with new leadership
The late-night cookie brand announced two key appointments.
Insomnia slam dunks with NY Knicks deal
The deal marks the brand’s second partnership with a professional sports team, expanding its reach to live sports and entertainment venues.
Cookies and community combine at Insomnia PJ Party
On Sept. 16, customers can drop by one of the bakery brand’s US locations to celebrate with exclusive deals and an LTO.
Cleveland Cavaliers names Insomnia Cookies official partner
The collaboration spawned two concourse concession stands to Rocket Arena, serving a select assortment of flavors, including Chocolate Chunk, Peanut Butter Chip, Snickerdoodle and more.
Katie Seawell named Insomnia Cookies’ chief marketing officer
Seawell will build and elevate the cookie brand with a focus on data, consumer insights and product development.
Insomnia Cookies unveils seasonal lineup
To honor traditional autumn flavors, the cookie brand crafted two new flavors, Apple Cider Donut Classic and Campfire Classic.
Insomnia Cookies opens 300th brick-and-mortar shop
This year, the late-night cookie brand is set to open 55 total stores.