cupcake Archives - Craft to Crumb

Baked by Melissa shoots shot with New York Knicks

The bakery brand’s creation celebrates the NBA team’s long-awaited Finals status.

The partnership combines Baked by Melissa’s bite-sized cupcakes with popular Jack’s Coffee menu items.

The bakery brand boasted more than 70 brick-and-mortars in the US.

The bakery brand’s Rockettes Red Velvet cupcake is available exclusively at its Rockefeller Center storefront.

This aligns with the bakery’s growing thread of cross-brand collaborations intended to connect customers to its products in new mediums.

The limited-edition cupcake marks the brand’s first-ever collaboration to be available for nationwide shipping.

The cupcakery boasts more than 200 locations nationwide.

The limited-edition collection, designed by Melissa, features six bite-sized cupcakes.

The product features a vegan spice cake made with Miyoko’s Cinnamon Brown Sugar Oat Milk Butter and a spiced vegan cream cheese frosting.