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Tag Archives: Sprinkles

Sprinkles founder speaks on bakery chain’s sudden shuttering

Sprinkles logo on light brown background

The bakery brand boasted more than 70 brick-and-mortars in the US.

Posted byAnnie HollonJanuary 9, 2026January 8, 2026Posted inBakeries, BusinessTags: candace nelson, closed, closure, cupcake, cupcakes, licensing, private equity, shutter, shutters, Sprinkles, sprinkles cupcakes

Sprinkles, Patchology debut bakery-inspired collab

Sprinkles and Patchology 's collab with eye patches and cupcakes

The collaboration combines Sprinkles’ signature flavors and Patchology’s skincare science to expand the bakery brand into the beauty and lifestyle space.

Posted byMaddie LambertJuly 22, 2025July 21, 2025Posted inBakeriesTags: apple, bakery brand, collab, cross-market collab, cupcakes, Justin Murakami, LTO, Partnership, Patchology, s'mores, Sprinkles

Sprinkles collabs on cross-market cupcake

Sprinkles collabs on cross-market cupcake

The limited-edition cupcake marks the brand’s first-ever collaboration to be available for nationwide shipping.

Posted byLily CotaJune 17, 2025June 16, 2025Posted inBakeries, News/FeaturesTags: chocolate, collab, collaboration, cross market, cross-market collaboration, cupcake, cupcakes, pretzel, salted pretzel, Sprinkles, sprinkles cupcakes

Sprinkles powers up with first-ever protein cupcake

Sprinkles powers up with first-ever protein cupcake

The Citrus Power Up is crafted with all-natural sweeteners and packs 8 grams of protein in each serving.

Posted byLily CotaJanuary 24, 2025January 24, 2025Posted inBakeries, News/FeaturesTags: citrus, cupcakes, orange, protein, protein cupcake, Sprinkles

Sprinkles expands licensing program ahead of milestone anniversary

Sprinkles expands licensing program ahead of milestone anniversary

The premium cupcake brand is approaching its 20th anniversary in 2025.

Posted byLily CotaDecember 11, 2024December 10, 2024Posted inBakeries, Business, News/FeaturesTags: expansion, license, licensing, licensing expansion, Sprinkles, sprinkles expansion

Sprinkles, Miyoko’s Creamery unveil Sugar & Spice cupcake

Sprinkles Miyoko's Creamery collaboration Sugar & Spice cupcake

The product features a vegan spice cake made with Miyoko’s Cinnamon Brown Sugar Oat Milk Butter and a spiced vegan cream cheese frosting.

Posted byAnnie HollonNovember 12, 2024November 12, 2024Posted inBakeries, ProductsTags: cupcake, cupcakes, dairy free, miyokos, Partnership, plant-based, Sprinkles, vegan

Sprinkles debuts Cupcake Cups at Target

Package of Birthday Cake Cupcake Cup on pink background.

The new offering, available at all Target retail stores, is an homage to the brand’s signature cupcake flavors.

Posted byMaddie LambertJune 27, 2024June 26, 2024Posted inBakeriesTags: Cupcake Cups, SprinklesLeave a comment on Sprinkles debuts Cupcake Cups at Target

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