CHICAGO — Magnolia Bakery, known not only for its baked goods but also its array of partnerships with brands ranging from Studiocult to DoorDash, has expanded its partnership with Incredibles, an award-winning cannabis edibles company.
Starting this week, Incredibles x Magnolia Bakery THC-infused bars will be available to cannabis medical patients and adult-use customers at Rise Dispensaries in New York.
The Swirled Famous Banana Pudding and Red Velvet Piece Ahhh Cake 1:1 bars will also be available online by the end of October. Wider availability of the products will later follow in additional markets and in New Jersey.
“For months, our loyal customers have asked, ‘When will your collaboration with Incredibles be available in New York?’ Today, we can finally say that these fan-favorite bars can be purchased in our home state of New York, as well as 23 other markets,” said Sara Gramling, VP of PR and partnerships at Magnolia Bakery. “Through Incredibles’ online storefront and local delivery, even more customers nationwide will be able to experience the iconic flavors of Magnolia Bakery in a new way, delivered right to their doorstep.”
Additionally, customers 21 years old and above will soon be able to purchase the collaboration online through Incredibles’ e-commerce site.
“Magnolia Bakery has been a New York institution for nearly 30 years, and after the overwhelming response to our collaboration chocolate bars last year, we’re thrilled to bring them home to New York and New Jersey,” said Dominic O’Brien, senior VP of revenue at Green Thumb, Incredibles’ parent company. “We’re equally excited to make these unique, flavor-packed cannabis treats accessible to even more adults 21+ across the country through our website and local delivery. These chocolate bars are the best-tasting edibles out there – we can’t wait to share them with Americans this fall.”
