NEW YORK — PopUp Bagels partnered with Grillo’s Pickles to create a limited-edition, mashup schmear in honor of National Pickle Day, which is Nov. 14.
“Outside-of-the-box collaborations like these are central to our approach of offering fresh, fun and seasonal schmears,” said Adam Goldberg, founder and chief brand officer of PopUp Bagels. “We’re so excited to partner with Grillo’s to bring our customers an unexpected spread that brings the classic, garden-fresh Grillo’s flavor to your favorite breakfast.”
The Pickle de Gallo Schmear, made using PopUp Bagels’ signature schmear with Grillo’s Pickle de Gallo, will be available at all PopUp Bagels locations in New York, Connecticut and Massachusetts until Nov. 19.
Earlier this year, in celebration of National Pickle Month, Baked by Melissa partnered with Claussen to create a first-of-its-kind pickle cupcake.
