NEW YORK CITY — Carlo’s Bake Shop has opened its new flagship location in Times Square.
“We’re so excited to usher in the new generation of Carlo’s Bake Shop, starting with this new flagship location in the heart of New York City,” said Buddy Valastro, celebrity chef and baker. “Taking this 114-year-old traditional bakery from 1910 to 2024 was my parents’ dream, and my life’s work, and to do it with my wife, kids, sisters and their families has been one of the best experiences of our lives. I know my parents’ dream of bringing Italian pastries to popularity has been realized through their kids.”
The 1,200-square-foot location, open seven days a week 7-12 a.m., will offer an assortment of baked goods such as cannoli, lobster pastry tails, cheesecakes, tarts, sweet-stuffed pastry pockets and special monthly desserts. In addition to these items, the bake shop will also offer cakes whole and by the slice, a variety of cookies and savory options including pizza, and fresh breads.
The bakery’s interior features include decor that nods to the Big Apple, hand-sculpted confections and a larger-than-life statue of Buddy designed by Celano Design Studio Co.
“Carlo’s Bake Shop on Broadway is a desserts destination that marries tradition with modern flair,” said Vincent Celano, founder and principal of Celano Design Studio Co. “With a palette of white marble, brass accents and a taste of Hoboken nostalgia, it’s not just a bakery; it’s a sweet escape in the heart of Times Square.”
A grand opening celebration is to be held in the springtime.



