MOONACHIE, NJ — To capture the essence of the spooky season, Paris Baguette launched its lineup of nostalgia-filled and Halloween-themed sweet goods. The collection features an array of flavors and motifs reminiscent of October.
New this year, Paris Baguette crafted a Dirt & Worms Chocolate Chiffon Cake and King Cream Donut, a nod to the classic childhood dessert of the same name.
“Halloween sparks a special kind of creativity rooted in nostalgia and fun,” said Cathy Chavenet, chief marketing officer at Paris Baguette North America. “Our Dirt & Worms Cake and Donut, alongside our returning favorites, perfectly capture the joy and spirit of the Halloween season. This menu blends classic and whimsical flavors with elevated designs to deliver offerings that are perfect for making this season’s festivities sweeter and spookier.”
The lineup also includes Paris Baguette’s Vanilla Scream Ghost Cake and Spider Mochi Donut, both of which feature chocolate spider adornments.
The global bakery cafe brand is known for its limited-time collections, which play on current flavor trends and incorporate classic elements of the season. Examples include its recent foray into the Dubai Chocolate and its annual fall-inspired collection.
