MINNEAPOLIS — To celebrate 65 years of bathtime brand Mr. Bubble, Duff Goldman, celebrity baker and owner of Charm City Cakes in Baltimore, crafted a nearly 2,000-pound birthday cake designed for kids to jump into.
“Mr. Bubble has been bringing fun to bath time for generations, so I knew that I wanted to take another classic childhood tradition — the smash cake — and give it the full Mr. Bubble treatment,” Duff said.
The cake was unveiled at the celebration held July 23, where more than 100 families gathered for Mr. Bubble’s “Smash & Splash” Birthday Bash.
Crafting interactive desserts is one avenue bakers can take to boost brand recognition and customer foot traffic during the summer. For more tips on how to beat the summer sales slump, read the May | Q2 2026 issue of Craft to Crumb.
