LINDON, UT — With 2025 on the horizon, Crumbl announced the launch of Crumbl Unboxed, a new app feature customers can utilize to relive highlights from the year.
The new take on the year-in-review trend gaining ground across social media platforms allows customers to rediscover the flavors they were most interested in throughout 2024.
With over 200 flavors featured from the past year’s menu and new non-cookie offerings such as Key Lime Pie and Butter Cake, the new app features data from previous customer purchasing. App users will receive a tailored Crumbl persona based on their personal orders.
In the past year, the fast-growing cookie brand opened its 1,000th bakery and celebrated its recognition as the top seed of USA Today’s “10 Best” Desserts Award for the second consecutive year.



