CERRITOS, CA — Beard Papa’s, a global cream puff chain known for its customizable shells and custard fillings, is celebrating an exclusive collaboration with hololive English-Justice-, one of the recent talents from COVER Corp.’s internationally acclaimed virtual entertainment agency.
Beginning Jan. 3rd, for a limited time, all Beard Papa’s US locations will debut four new cream puffs, each themed after a member of the hololive English -Justice-. The collaboration pairs the bakery chain’s freshly baked puffs and flavor profiles with the personalities, color palettes and motifs of the hololive talent.
“We’re thrilled to collaborate with hololive English -Justice- on bringing the talents to life through our handcrafted cream puffs,” said Mark Nathan, marketing director of Beard Papa’s. “Fans love the creativity and personality of hololive’s talents, and this collaboration allowed us to create completely new flavors guided by each member’s input, while maintaining Beard Papa’s signature quality.”
Check out the assortment below.
Elizabeth Rose Bloodflame Puff: A pink-raspberry chocolate shell with OREO crumble and blue nonpareils.
Cecilia Immergreen Puff: A bright matcha-white chocolate dip topped with soft mini marshmallows.
Gigi Murin Puff: Rich dark Belgian chocolate custard paired with handmade orange crumble and finishing chocolate.
Raora Panthera Puff: A strawberry-vanilla crumble coating crowned with a disc-chocolate hat.
