NEW YORK CITY — With the turn of summer into fall just days away, brands are capitalizing on the interest in autumn-inspired flavors to create surprising limited-time offers (LTO). Among these, maman, a bakery cafe brand, and DavidsTea, known for its loose-leaf teas and blends, have teamed up to create the Oatmeal Pumpkin Chai Cookie.
“We couldn’t be more excited to team up with DavidsTea for this incredible fall collaboration,” said Elisa Marshall, co-founder of maman. “At maman, we’ve always believed in the power of bringing people together through the warmth of our baked goods, and the Oatmeal Pumpkin Chai Cookie embodies that perfectly. It’s a delicious fusion of our homemade charm and DavidsTea’s exceptional Pumpkin Chai blend, and we can’t wait for our customers to experience the taste of autumn with every bite.”
The cookie features the spices of the tea brand’s Pumpkin Chai blend in addition to pumpkin, raisins and oatmeal.
“We are thrilled to partner with our friends at maman to celebrate the start of cozy tea season,” said Sarah Segal, CEO of DavidsTea. “Our Pumpkin Chai blend has long been a fan favorite, and partnering with maman to infuse it into their exceptional cookies is a true treat for our US and Toronto-based consumers.”
This LTO will be available at select maman locations for $4.50, while supplies last. For customers who can’t swing by in person, the brands are launching a limited-edition Pumpkin Chai Gift Box, which includes six cookies, a 3-oz. tin of DavidsTea Pumpkin Chai and a Glass Nordic Mug from the tea brand. The gift box is available online on the maman website for $85.