NEW YORK — Milk Bar, the dessert company created by award-winning chef Christina Tosi, has announced the launch of two new cookie options in grocery stores, Crunchies and ready-to-bake cookie dough.
Crunchies are flavor-packed, bite-sized cookies made from puffed rice cereal, which gives it its airy composition. The ready-to-bake cookie dough is available for a limited time and powered by General Mills. Tosi and the Milk Bar team worked with General Mills to craft the dough.
“Cookies are where it all started for me – my first invitation into the kitchen as a kid and a mainstay on the Milk Bar menu ever since,” Tosi said. “After all, cookies are the most versatile treat in the dessert world: there is a perfect one for every moment, every taste, every craving. I can’t wait to share what we’ve dreamed up with these two treats: an epic snack in your daily routine with our crunchy cookies and an invitation into the kitchen to own the title of baker yourself with our ready-to-bake dough.”
Crunchies come in four flavors: Brown Butter Chocolate Chip, Cinnamon Toast, Pretzel-y Chocolate Chip and Vanilla Butter Crunch. Consumers can purchase Crunchies at retailers including Whole Foods, Giant, Stop and Shop, and more.
Ready-to-bake cookie dough is available in two flavors, Cornflake Chocolate Chip Marshmallow and Fruity Cereal. The cookie dough can be found at Target, Kroger and other grocery stores.
